Tender touches
that cleanse it all.
About us
We are a Mexican company specializing in the production and distribution of wet wipes, disposable diapers, and cosmetic products, offering hygiene and personal care solutions.
Our established track record positions us as a growing and well-established company, recognized for the quality of our products, making us one of the primary leaders in the market.
Dedicated to innovation, we have expanded our presence in Mexican households through our proprietary brands and retail partnerships, delivering high-quality and cost-effective products to consumers.
MISSION
To improve the well-being of our consumers through high-quality, technologically advanced hygiene products at competitive prices, generating value for our customers, suppliers, and shareholders, and creating growth opportunities for our employees.
VISION
To be national leaders in the personal care and hygiene industry through innovation, continuous improvement, and the quality of our products, in order to meet the needs of our customers.
Our Values
Respect
We foster an environment where diverse opinions and perspectives are valued with dignity and consideration.
Integrity
We conduct ourselves in alignment with our values, consistently choosing the right course of action
Passion
We work with enthusiasm and determination, continually pursuing enhancements, and facing challenges with a positive mindset.
Honesty
We communicate clearly, directly, and honestly, acknowledging errors and using them as opportunities for ongoing improvement.
Loyalty
We cultivate an atmosphere of trust, honesty and dedication within the team and the company to accomplish shared goals.
Congruence
We ensure that our actions align with our values and goals. We follow through on our commitments.
Timeline
On March 30, 2004, Betone initiated its operations, launching a European wet towel production line within the peripheral plant, occupying an area of 5,093 m2.
The factory expanded through the acquisition of two wet wipes production lines.
We've acquired a new Italian machine for the production of perfumery.
A robot has been purchased for the purpose of affixing lids onto wet towel production lines.
On July 2, the West Park factory was established for the production of diapers, spanning a land area of 20,000m2 and equipped with a production line operating at 600pp.
The fourth wet wipes production line has been acquired, boasting a capacity of 120 packs per minute.
In 2018, a new wet wipes production line was procured for the peripheral plant.
We've acquired a new line of crossfold wipes with enhanced production capacity.
We've acquired a robot for lid application.
We have obtained a new wet wipes production line with increased capacity.
We keep growing for you
Timeline
On March 30, 2004, Betone initiated its operations, launching a European wet towel production line within the peripheral plant, occupying an area of 5,093 m2.
The factory expanded through the acquisition of two wet wipes production lines.
We've acquired a new Italian machine for the production of perfumery.
A robot has been purchased for the purpose of affixing lids onto wet towel production lines.
On July 2, the West Park factory was established for the production of diapers, spanning a land area of 20,000m2 and equipped with a production line operating at 600pp.
The fourth wet wipes production line has been acquired, boasting a capacity of 120 packs per minute.
In 2018, a new wet wipes production line was procured for the peripheral plant.
We've acquired a new line of crossfold wipes with enhanced production capacity.
We've acquired a robot for lid application.
We have obtained a new wet wipes production line with increased capacity.
We keep growing for you
Our Presence
Our growth across various categories has enabled us to extend our presence to all 32 states of Mexico, the United States and Central America.
Our Presence
Our growth across various categories has enabled us to extend our presence to all 32 states of Mexico, the United States, and Central America.
- Mexico
- Texas
- Cuba
- Honduras
Getting closer….
Technological Capital
Today, Betone possesses the appropriate technology and equipment to manufacture high-quality products using advanced production machinery.
The experience, technical capacity and financial strength allow us to offer private label manufacturing services, providing a wide range of qualities with the highest standards and competitive prices, aiming to meet the needs of your business and your customers.
Making high-quality products accessible to everyone
Nonwoven fabrics
We work closely with reliable and certified suppliers, ensuring that each raw material meets the highest standards. This allows us to offer our customers superior quality products they can always trust.
New product innovation
We provide our customers with established and highly innovative products designed for a variety of applications.
Tailor-made formulas
We collaborate with high-quality suppliers, and our experienced wet wipes specialists work with you to develop the perfect formulation to meet your needs.
Design at home
We have in-house development and design departments to create branding and packaging solutions from scratch or based on your specifications, ensuring consistent, high-quality results.
